The founder and creative head, Sheeba Kapadia, has been a part of the fashion industry for over a decade. She strongly believes in creating haute couture that is not only novel but stands out from other designers in quality, uniqueness, and affordability. Over the last two years, the brand has launched eight collections offering a whole range of designs including pret, luxury pret, formal wear and bridals. Being a premium fashion house, each dress of the collections has been named to reflect its spirit and overall appearance.
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